Tuesday, 19 July 2011

Retail Consulting - Poised for growth

The Retail industry in India has seen a radical change in the way business is done. The various retail formats have redefined the way the consumers shop and experience the goods.

The consumers today are in the forefront of the benefits of these reforms and they are yet again at the cusp of another regulatory reform, that of full FDI into all formats of retail. This means, if this FDI is allowed by the government, the Retail market will witness the inflow of foreign players giving Indian retail brands a run for their money.

A lot of such factors present great opportunities for the Retail Industry to grow in the coming years and transform the face of Indian Retail.
While Indian retail transforms to embrace this change, A lot of mom and pop stores and other SMB retailers will also take this transformation journey for better business imperatives.  The core areas they would need to focus then would be marketing & advertising, Customer experience, footfalls and conversion of those footfalls to sales. While they do this, they would need a team to be able to ensure that the Internal resources (People / process / technology) are robust and at the optimum level of performance.

This is where Magne Consulting comes into the picture. Magne is fully equipped to provide the transforming and otherwise retailers with Agility, to make them internally robust so that they focus on the core job of Customer Experience and revenues while Magne does the rest.